Chief Executive, Campbell Rose, today expressed his delight with Beacon Lighting’s decision to re-commit to the Club after having joined the Western Bulldogs as a Bronze Partner in 2008.
“Having an industry leader of the caliber of Beacon Lighting, a truly significant National company based in the Western Region of Melbourne, re-commit to our sponsor family further reinforces the strength and power of the Bulldogs brand,” Rose said.
Barry Hall attended the partnership launch between Beacon and the Western Bulldogs today at Beacon Lighting’s South Wharf store. Speaking at the launch, Ian Robinson, Beacon Lighting’s Chief Executive Officer said, “we admire the Bulldogs because of their competitive determination, their culture of sustainable improvement, and their community involvement.”
In addition to their Platinum Partnership, the Beacon Lighting brand will be visible on scrolling signage at Etihad Stadium for all AFL games throughout the 2010 Season.
“This arrangement will allow Beacon Lighting, Australia’s largest lighting retailer, to continue the promotion and awareness of not only their brand, but the suite of products that are sold through their national retail network, including a wide variety of lighting, fans and solar power systems” Rose said.
