The Western Bulldogs are pleased to welcome Scratch Pet Food as a partner of the Club.
Scratch’s logo will be prominently displayed across Bulldogs signage throughout the 2025 AFL season, as well as on LED boundary signage at Marvel Stadium and the MCG during home games.
Scratch will also be highlighted in the upcoming ‘Dogs of the West’ content series, which will share stories of AFL and AFLW players and their beloved pooches.
Bulldogs members will also have access to a dedicated member offer as part of the partnership.
“We absolutely love dogs. We’re excited to support the Bulldogs in such a historic year for the club, and hopefully feed not just Sunny and Caesar, but many dogs of the West,” Scratch co-founder Michael Halligan said.
Bulldogs Chief Commercial and Strategy Officer Kon Karavias said the partnership was a perfect fit.
“We’re really excited to be partnering with Scratch, one of the Australia’s leading dog food companies, as we celebrate 100 years in the VFL / AFL,” Karavias said.
“The fact Scratch donates two per cent of all revenue towards environmental and dog welfare charities aligns perfectly with our Club values and community focus.”
Scratch is an Australian owned and produced dog food company founded in 2018. With 97 per cent of ingredients coming from local suppliers, Scratch is seen as the best dog food in the country, made with whole produce, sustainably, and with free shipping to major cities.
For more on Scratch, or to place an order, please click here.
