The Club has today officially launched its new look for the 2025 Toyota AFL Premiership season.
Working closely in collaboration with ASICS and the playing group, the team will run out in both a fresh home and clash guernsey.
The home guernsey will see a return to the much-loved red trim around the neckline, as well as the traditional Red and White hoop design.
Specifically chosen by the AFL-listed players, the 2025 clash guernsey sees a return of the famous ‘Be More Bulldog’ design, famously worn by the team in 2016.
Both guernseys also include the Club's centenary logo on the chest and internal neckline.
Fans can secure their own guernseys via the Bulldogs Shop online or in store at Mission Whitten Oval.
